PR Check SEO Blog

Everyone is chasing the most searched-for keywords, trying to optimize their sites for these and earn more and more money based on these specific words. But these keywords have millions of competitors. You will have to work day and night – every day – to be able to secure the best ones. It might be worth it – but what if there is some other way?

What if you could create YOUR OWN keywords? Wouldn’t that be totally awesome?

Well – it IS possible. Here, I will show you how it is done and how it has been done, with a cool example from a fresh and great game company.

In December 2009 a company set out to publish their first (of many) card game. They wanted a unique name on the unique rule system. This is how they did it, and how you can do it too:

1. Search Google for made up names. The company searched for many different names and settled with “xemytica”. The reason for this is:
Google showed 0 – ZERO – results! That means that no one else was using the made up word, and you would be completely alone with it.

2. The domain name XEMYTICA.COM was registered. Now the process started. First the company added the URL to Google, but then also to other indexes, as Bing, Altavista, Yahoo, etc.

3. Of course the meta-tags and all other basic SEO was taken care of on the site itself. This is a crucial step to build your new brand name.

4. Next came the most important thing: real SEO magic. First, the game was published on the website. The website’s URL and info was then added to forums and sent to game-info websites to get backlinks. If you are preparing a blog that will talk about a specific subject, then this isn’t for you – but if you are creating a new web-video-series, a new product or something else that you can name whatever you want – then great, read on!

Find forums and websites that have information on the type of product you’re doing. Get links from them.

5. Write a few articles. This is actually very important. Write a few articles that describe the product or – in the case with Xemytica – describe how to play the game. Submit these to article websites. It’s a pain staking process, but it is worth to spend a few days on this. If you write 2-3 articles and send to around 30-40 article websites, you will get a lot of backlinks that is enough to get your initial success.

This is how Xemytica did. On December 12, 2009, there was 0 – ZERO – hits on Google. Two weeks later: 5,000 hits!
And each hit lead to the Xemytica website, one way or the other.

More SEO and a few years later, the website is now PR2, a nice stream of gaming uniques per month and over 14,000 (!) hits on Google.

Creating your OWN keyword works very good. Not only do you create something that you can argue is your own brandname (the TM-sign should be used on your site to mark that you claim the TradeMark) – it is also something that can work very well to create a steady stream of traffic.

It is not for everybody – but it is certainly a fun experience to see a word that didn’t exist create thousands of hits on Google just after a few weeks of work.

One of the best and easiest ways of getting a VALID and HIGH Google PageRank is actually to buy it. And with buying it, I don’t mean buying a website from eBay or doing some tricky business. No – what I’m talking about is hireing a consultant that will actually work on your site to increase your PageRank the PROPER way.

Freelancer (see image above) is one of the best places to find proper workers for such a job. And it’s easy and CHEAP too!

You sign up at Freelancer, post your first project for free and then start to get bids on your job-posting. If you create a simple job-description that says something in the lines of “increase my pagerank”, then you will probably get hundreds of bids, and some of them really low.

Take could care of checking the bidders – do this:

1. Read any instant/private messages. If the bid is too low and the bidder didn’t provide any additional information, then you should leave it.
2. With a high ranking on Freelancer and good reviews you know that the bidder is probably going to do a great job.
3. Take the one that seems to best suitable and is the lowest bid. Best suitable means that they actually understood your job-description – so ask a few questions to check them out first.
4. Pay via Escrow – Freelancer has this feature. By doing this both you and the bidder is protected.

Freelancer can of course also help you with a lot of other stuff, but for increasing your Google PageRank there is no better way – if you want to pay for it. Go for it today and good luck!

Lets concentrate for a while on the Alexa ranking. How good is it and what is it used for?

Well, actually, a lot of advertising companies still look heavily at the Alexa rating. It is – still – a very good way of expressing a website’s traffic. It is not perfect by any means, but it gives a pretty good estimate – especially if you’re looking at English languaged, US-targeted sites.

Our site have an Alexa rank around 1-2M. One of the reasons is because of our domain name. Domain PR Check is simply a great name. It shows up early (on the first page) on the Google index, and it is an active blog which makes people coming back for more.

YOU can do this too. One of the ways to do this is by creating a lot of websites and linking all these to ONE specific site that you focus on. This is the absolutley cheapest way to decrease your Alexa ranking (and ultimatly also increase your Google PR rank).

But another way – which is actually even more effective – is to search through eBay’s auctions for the keyword “Alexa”. Check the domains which have ANY kind of Alexa ranking, even those on the bottom as 20 Million or so. Buy a few and link these to the site you’re focusing on.

Just doing this will decrease the Alexa on your target site tremendously.

Another very good way is finding a keyword that is heavily searched for (check Google’s webmaster tools) and then buying that keyword – or part or combination of it – as a domain. This takes more work, and might not work as well, but it is a good way to start.

Having a website with low Alexa ranking means that advertisers will like your site more. Display your Alexa rank when it reaches below 10 million. Then people start to pay attention.